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Franchising

Franchising is an excellent way for established businesses to expand into new areas and to increase brand awareness, without taking all the risks associated with organic growth. It also offers a great model for smaller or younger businesses to use an established platform from which to grow a successful franchise operation.

Why Franchise?
Franchising offers many benefits:

• Increasing of customer base and loyalty 
• Strengthening of a common brand
• Expanding the business into new territories with limited risk
• Sharing of risks and upfront costs as between the Franchisee and the Franchisor
• Control over the development of the business for the Franchisor
• The opportunity for Franchisees to use a proven business platform from which to establish their franchise operations

Our expertise
Our Franchising specialists have built up a wealth of experience with clients operating as both Franchisor and Franchisee and the clients we have worked with can be seen on high streets throughout the country.

Our franchising clients include WH Smith, Moto, Sumo Salad and Thorntons, to name a few.

Our services include:

• drafting and negotiating master franchise agreements
• drafting and negotiating sub-franchise agreements
• brand protection and development
  

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Get in touch

Gary Assim

Partner
T: 08700 86 8411
I: + 44 (0)1908 48 8411
E: gary.assim@shoosmiths.co.uk