Get in touch
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+44 (0)3700 868 880
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rebecca.colton@shoosmiths.com
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https://www.linkedin.com/in/rebecca-colton-748a7790/

Client‑centred specialist shaping go‑to‑market strategy and innovative service delivery

As Go-to-Market Lead for Shoosmiths EIGHT, I shape how the firm brings its connected services to market and deliver solutions that respond directly to clients’ evolving needs. I work across the firm to integrate EIGHT products into core client strategies, ensuring we create propositions that solve business challenges holistically and extend the value of our legal expertise.

I joined Shoosmiths after building a career in client strategy and practice development, with experience spanning commercial planning, innovation, and cross-functional delivery. Having been involved with EIGHT since its inception, I bring deep insight into how connected services can enhance client relationships, strengthen our market position, and support long-term strategic growth.

My approach is rooted in creativity, collaboration, and a focus on client impact. I’m committed to driving innovation that makes a tangible difference - shaping integrated solutions, elevating our brand narrative, and ensuring our go-to-market activity delivers value. I work closely with colleagues across the firm to support clients in tackling challenges with solutions that are practical, innovative, and commercially focused.

Legal excellence in action
1,405
Brilliant colleagues driving client excellence.
£221.4m
Turnover in 2025.
1845
181 years of legal excellence.
Solutions you might not expect. Expertise you do
Shoosmiths EIGHT team
The team rethinking how professional services are delivered.
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Meet the experts