Helping the UK to benefit from Buy Now Pay Later

Shoosmiths’ FinTech team advised Zip, a global challenger e-commerce Buy Now Pay Later (BNPL) provider headquartered in Australia, on the full range of its business agreements and arrangements in the UK.


Our legal support to Zip brought together Shoosmiths’ FinTech team of technology & FinTech, financial services, and data protection experts to provide a ‘best in class’, seamless service to ensure  its contractual arrangements were fit-for-purpose and compliant with regulatory requirements (including GDPR, FCA regulations such as SYSC, and other financial services regulatory requirements).

This included Shoosmiths’ FinTech team advising on merchant integration agreements (with The Hut Group, The Fragrance Shop, Shein, The Entertainer, Boohoo, Laser Clinics, Fanatics, JD Sports, Homebase and others), data services agreements with credit bureau (including Transunion and Experian), the innovative implementation of ‘virtual cards’ as a mode of delivery for services in the UK, and proposed API based platform integration and partnering (with a Tier 1 bank, a leading challenger bank, and a multi lender consumer financing platform).

Shoosmiths’ FinTech team’s deep understanding of technology (practical, as well as legal), FinTech (subject matter, sector, and market norms), cloud arrangements, and regulator expectations proved essential in identifying and resolving these contractual issues.  Our legal support to Zip supported its entrance to the UK market, and allowed people to benefit from Buy Now Pay Later offerings.

Anthony Drury, Zip managing director, said: “There is an increasing appetite among retailers to embed buy now, pay later payment domestically and internationally.” 

Luke Stubbs has been described in a recent Legal 500 ranking as being “a real expert in his field” and playing “a key role in developing Greater Manchester’s FinTech sector.”


Other press release:

The Hut Group announces partnership with Zip - Latest Retail Technology News From Across The Globe - Charged (

Zip brings virtual card to UK for instore tap and pay (



This information is for general information purposes only and does not constitute legal advice. It is recommended that specific professional advice is sought before acting on any of the information given. Please contact us for specific advice on your circumstances. © Shoosmiths LLP 2024.



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